SingTel
will help build ecosystem which includes tying up with logistics
partner and payment gateways. Shopify will offer its platform to
merchants, mainly small and medium enterprises, for Rs 750 per month or
Rs 9000 annually.
"We built Shopify to allow
anyone with a product or a service to easily create beautiful and highly
scalable online stores. There is emerging entrepreneurial culture in
India. It was a natural progression to come here," Shopify chief
platform officer Harley Finkelstein said.
"Without
doing any marketing or promotional events, we already have a few
hundred merchants using Shopify's platform," Finkelstein added.
In
order to set up its distribution, Shopify has tied up with logistics
partner such as Aramax and Bluedart and payment gateway providersPayU
and DirecPay.
SingTel Group Digital Life head
Loo Cheng Chuan said: "SingTel is excited by the tremendous growth
opportunities in the e-commerce market. By 2015, 35% of internet users
in the Asia Pacific region will make purchases online and 30% of these
transactions will be performed on a mobile device."
"With
more than 468 million mobile customers in 25 countries, SingTel is
uniquely positioned to enable entrepreneurs to seize opportunities," he
added.
Shopify will also offer free advertising credits on Google and Facebook to its merchants.
No comments:
Post a Comment